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Building a Lead-Generating Website for Jel & Sons Plant Hire.
+900%
Visitor Growth Potential
+166%
ROI in just the first 30 days
6.6%
Website Conversion Rate
Jel & Sons Plant Hire
Sector:
Construction
Location:
Margate, United Kingdom.
Jel & Sons Plant Hire, based in Margate, offers reliable digger and dumper hire for both domestic and commercial projects. Known for great service and competitive pricing, they serve a diverse range of clients in the region.
To enhance their online presence, we partnered with Jel & Sons to create a user-friendly, professional website. The site showcases their full equipment range, key services, and easy access to contact and booking details. Designed with mobile users in mind, it allows customers to quickly find information whether on-site or planning ahead. Additionally, we focused on local search optimisation to help the business stand out in Margate and beyond, supporting their growth through strategic design.
The Challenge
John, the owner of Jel & Sons, had no online presence and needed a website that would help him get discovered through Google and turn visitors into real hire jobs. Without a website, he was missing out on valuable enquiries and opportunities to grow his business locally.
The Solution
We designed a fast, mobile-friendly website focused on action, with clear contact options and strong local SEO to boost visibility in the Google Map Pack. Every page was built to guide visitors toward calling, messaging, or submitting an enquiry, turning the site into a 24/7 sales tool.
The Result
Since launch, the site has consistently delivered a 6.4% conversion rate, driving over 100 new customer enquiries. Around 33% of those enquiries turned into real hire jobs, creating a steady stream of warm leads that social media alone couldn’t consistently deliver. The website now works as a digital foreman, fielding new enquiries every week and delivering measurable results month after month.
+900%
Visitor Growth Potential
+166%
ROI in just the first 30 days
6.6%
Website Conversion Rate
What our clients say
Before the website, I relied on social media but it was hit and miss. Now I get steady enquiries every week without even thinking about it. The site has made a massive difference to my business and paid for itself in no time.
John Leech, Jel & Sons Plant Hire.
Latest From Our Studio
08.04.2025
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Registered company:
INDIE BUBBLE STUDIO LTD
Company number 14434768
Registered office address
58 Chapel Street, Connah's Quay,
Deeside, Flintshire, Wales, CH5 4SA